The right solution depends on the organization using it.
A hotel website has a different job from a school ERP. A wholesale commerce platform has different priorities from a public NGO website. We treat those differences as design inputs rather than inconveniences.
Our work starts with the business context: what needs to be communicated, sold, managed, tracked or automated. From there we structure the content, data, interface and technology around the people who will use it.
That approach has allowed us to work across very different sectors while keeping the same principle: build something useful enough to remain valuable after launch.